Industrial Visit to M/s Vinanti Bottling Company

Final semester students of KLS IMER, Belagavi who have opted Rural Marketing as their specialization, visited M/s Vinanti Bottling Company Halyal on 28th May 2018 to learn marketing strategies adopted by the company for their soft drink brand ‘Partner’. Owner of Vinanti Bottling Company Mr. S. N. Bhat explained about vendor management, challenges in rural market, distribution & promotion strategies, new product introduction, rural branding, competitors and rural consumer behavior. Students benefitted and gained knowledge rural market from this visit.

Prof. Shreekant G.Naik coordinated this visit.